B2B Features

B2B is still catching up B2B ecommerce is generally behind B2C ecommerce. because the competition is less intense. Though there are sectors such as selling to small businesses where it is much more like B2C and the offerings are significantly better standard. Sectors which have low margins and high volumes are normally much more advanced since ecommerce is critical to profitability. Those sectors with high margins and lower volumes are generally less advanced and there is still the opportunity to gain a first move advantage.


Ecommerce features

Safe & Secure with PCI:DSS compliance

Accept orders on account

Add a secure shopping basket and checkout

Accept orders by credit / debit card (PSP required)

Send invoices electronically

Generate sales reports

Catalogue manager

Receive notification of orders by fax, email or online


Ecommerce Benefits

Lock ins through punchout integration

Self service shopping

24 x7

Accurate orders

Accurate Prompt Payment

Accurate Payment

lower cost than catalogue and mail/phone order

quicker to change than catalogue and mail/phone order

larger catalogues and or more customised service

Much more profitable


Results of eCommerce Benefits

In the B2B sector there has been an intensified competition and a shifting of ground as companies have developed improved ecommerce system. However in most cases there is significant room for further improvement, and a lot of opportunities as buyers gradually roll out eprocurement systems and require improved punchout and catalogue management facilities. We have seen a number of customers make significant gains by employing B2C ecommerce techniques in a B2B environment.


Modern Ecommerce Requirements

Traffic - Search engine optimisation and support for ad tracking

Traffic - Punchout integration gives exclusive traffic

Low Drop out Rate - need to work with buyside systems so products are easy to purchase and approve

Up Sell - process tailored to product

All ways on - 100% uptime payment fail over so site up even if bank down

Rebates, loyalty schemes and promotions

automated returns

ability to support jumps in demand

Continued profitability


Website Catalogue features

Manage stock control

Apply offers e.g. discounts or buy one get one free

Set different price lists for different accounts

Add and remove products

Set delivery prices and options

Sell downloadable documents